Hi Ken, we have reached out to a lot of these sites before, for example on our last campaign and when the open beta started. We are also in contact with publishers and rpg creators to be able to give original support for more systems. We think that promoting a kickstarter campaign on forums like enworld is best when you have something to actually show. Since the kickstarter campaign page is now pretty much final, the topics will pop up on these platforms during the course of the day.
Edit: I added mythweavers to our list. We hadn't contacted it before. Thanks.
Could try buying an advert banner at d20pfsrd for a week. It's the most popular pathfinder reference site there is. I'm not sure of their advert costs however, but others have bought funding ads there (3d terrain KS etc) and been successful.
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Edit: I added mythweavers to our list. We hadn't contacted it before. Thanks.